Linking up with prominent food corporations, food industry groups and public relations agencies for fund-raising events is a major goal of the New York Women's Culinary Alliance. It's a way for the sponsoring company to tap into the talents of Alliance members to help create a recipe brochure, reach influential gatekeepers in the food industry, and stage cook-ins to promote consumer products to food professionals. At the same time, these promotions not only further education for its members but also garner funds to help support the Alliance's Community Service Outreach Program.

A few successful promotions staged with fundraising partners and the Alliance:

• The Big Grape Cook-off - Food editors dice, slice, chop, and purée tables grapes into easy entertaining recipes at a live cookoff > MORE
  Partners: California Table Grape Commission / Fleishman-Hillard
  
  
• The Great Spud Cook-off - Food editors compete skillet-to-skillet in a speedy cookoff with the ever-popular, versatile spud > MORE
  Partners: The National Potato Promotion Board / Ketchum Public Relations
  
  
• Potatoes 1-2-3! Trendy Dinner Ideas for America's Favorite Vegetables - Creation of recipes for a consumer brochure > MORE
  Partners: The National Potato Promotion Board / Ketchum Public Relations
  
  
• Viva Variety - Recipe contest for food professionals, judged by Alliance members, plus an elaborate event celebrating the winners in New York City during National Honey Month, 2003 > MORE
  Partners: National Honey Board / Fleishman-Hillard